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Program

13:00 - 13:45

KEYNOTE SPEAKER

Perspective of the Apparel Industry in Mexico
- After having faced a significant contraction during the pandemic period, the Mexican apparel industry has shown important signs of recovery in its different indicators
- Nevertheless, there are challenges that it has to face in order to consolidate itself as an important industry both in Mexico and in the foreign market
- We will discuss these expectations and how the industry is facing these challenges

Emilio Penhos Mougrabi, President, CANAIVE

13:45 - 14:30

Business to Business: Sales with Digital Marketing
- Current digital context (users and digital consumption)
- Industry digital context
- How they are looking for and finding business on the Internet
- Creating a digital ecosystem for B2B (Business to Business) sales
- Measuring and converting your data into actions to increase sales

Yadira Palmas Galindo, Communication Manager, ADN Agencia Digital

14:30 - 15:00

FREE LUNCH

15:00 - 15:45

Introduction to new digital technologies in the embroidery business
- To introduce the audience to new technologies that can be applied in their business.
- To learn about new tools that allow them to grow their businesses
- To learn about new management methods for their production lines

Alejandro Papaioannou, Business development Manager, Pulse Microsystems

15:45 - 16:30

How MEXICO can be more competitive by having a WRAP Social Compliance Program
- Key factors to make a difference
- How to take advantage of the country's strategic opportunities

Mónica Escobar-Hertzoff, Head of Operations, Latin America, Worldwide Responsible Accredited Production, WRAP

16:30 - 17:15

Presentation of plotter CHX ALGOTEX
- To introduce to the audience the new ALGOTEX CHX plotter model for line printing
- To present features and functions that may be useful for customers who already have a plotter from the ALGOTEX family
- To convince the customer how efficient it is to have an intelligent and professional equipment such as CHX in order to have a better performance in their production

Sara Aurora González, CAD-CAM Area Manager, Casa Díaz de Máquinas de Coser

13:00 - 13:45

The importance of a special thread in embroidery
- Knowing the 19 lines of Madeira embroidery threads
- Making the difference in embroidery with special threads
- Key factors for success in embroidery

Tomás Silva Cortés, Manager of Threads, Paper, Casa Díaz de Máquinas de Coser

13:45 - 14:30

Success stories: How to build a circular textile economy in Mexico
- Share with participants C&A's efforts to reduce environmental impact and how it collaborates with Mexican companies to reduce textile waste, reuse and recycle it

Alejandra Sánchez, Director of Sustainability, C&A

Alfonso Martínez, General Director, Industrias Marves, and Recolecto

14:30 - 15:00

FREE LUNCH

15:00 - 15:45

Industrial Needles: Essential Factor for Sewing Problem Solving
- The sewing machine is made for one essential operation, that the needle goes through the material. Its correct selection influences the design, durability and quality of the sewn products.
- Industrial needles are the silent heroes of sewing.
- Productivity - Reduced machine stoppages and downtime Cost reduction
- Less damaged and reworked parts, thus less scrap or second quality parts

Jessica Beltrán Rivera, Product Manager Industrial Needles, Casa Díaz de Máquinas de Coser

15:45 - 16:30

Corporate Sustainability in the Textile and Apparel Industries: Innovation, Efficiency and Co-Responsibility
- What is applied corporate sustainability?
- Innovation Systems for Sustainability
- The 3 E's of Corporate Sustainability
- Basic Principles for Sustainable
Development from the Textile and Apparel Sector - Challenges and Opportunities of the 2030 agenda

Mireille Acquart, Corporate Sustainability Analyst, Founder of Ethical Fashion Space, Social Responsibility Representative in CANAIVE

16:30 - 17:15

Benefits of WRAP Certification in a competitive world
- Program Advantages
- Resources we offer to support factories

Mónica Escobar-Hertzoff, Head of Operations, Latin America, Worldwide Responsible Accredited Production, WRAP

13:00 - 13:45

Maquitalia*

13:45 - 14:30

Bio-synthetic solutions, intelligent textiles
- To know what are bio-synthetic textile fibers and what is understood as smart textiles
- To know some applications for the development of new products for new markets

Rodolfo Radillo, Director of Research and Development, Carolina Group

14:30 - 15:15

Maquitalia*

15:15 - 16:00

Introduction to digital printing through dye sublimation printing
- To broaden the audience's knowledge of dye sublimation printing as a digital printing technique
- Provide ideas for expanding the niche markets currently occupied by conference attendees.
- For people who are already familiar with the technique, answer any questions they may have and learn about industry best practices

Ricardo Martínez, Product Manager Sublimation and Screen Printing, Casa Díaz de Máquinas de Coser

*Por confirmar
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Expo Producción 2022